Mobile Marketing Blueprint I recently attended a workshop on the strategies of mobile marketing and I was so fascinated about the subject. I decided to write this blog to educate business owners. These are the highlights: 1.2 Billion mobile phones were sold in 2009 314.7 million phone were sold in January to March 2010 alone. 54.3 million were smart phones. 19% of all phones sold are now smart phones In 2010 mobile subscribers surpassed 5 billion. The world population is 6.8 billion. Over 70% of the world's population now have mobile phones. In the U.S., 9 out of 10 of every man, woman and child have a phone. One in ten people have a second phone that is kept secret from other family members. Apple has sold almost 60 million iPhones world wide, while Google’s Android OS is growing at 886% year on year and now activating over 160,000 devices a day, across 60 devices in over 49 countries. And at that rate, Android will come from behind to overtake Apple as the leading smart phone OS in 2011. In 2009, $4.2 billion was spent on apps. It is estimated to grow to $29.5 billion by 2013. The most common data application is SMS. (Text Messaging). By the end of 2010 over 6.5 trillion messages has been sent. (Most of them by my daughter) In the future, more people will connect to the Internet via phone than a PC. Discover more about it. Click here===> Mobile Marketing   Back To Top